Financial strategist and author Mark Moss has drawn attention to a critical moment in Bitcoin’s adoption lifecycle, suggesting the digital asset is on the verge of entering its steepest growth curve yet. According to Moss, the amount of time it took for Bitcoin to go from 0% to 10% global adoption will be the same time it takes to reach 90%.
This concept, rooted in the diffusion of innovation theory, points to an inflection point where technological adoption shifts from early users to the mainstream at a rapid pace. “Bitcoin is now entering that steep, exponential phase,” Moss said, underscoring a belief held by many in the crypto space that mass adoption is no longer a distant future, but an emerging reality.
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The theory implies that Bitcoin, now sitting around the early adopter threshold, could soon witness explosive growth as broader demographics, institutions, and governments begin to adopt or integrate the technology.
Moss’s comments come amid growing interest from traditional financial sectors, including the approval of spot Bitcoin ETFs and increased investment from major banks and asset managers.
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